Finding time to make the most of social media marketing, if you are a solopreneur or small business owner, can be very challenging. You may be so busy with the daily tasks involved in developing and running your business, that social media marketing becomes the task that always gets put off ’til another time.
That’s a big mistake, though. To gain traction in our web 2.0 world, you need to see social media marketing as a key component in your daily work life. Whether it’s a task that you delegate or do yourself, social media marketing is fundamentally important, and it’s here to stay.
I recently came across a comprehensive compilation of resources focused on web-based business and social media marketing titled “50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far).” This post was on the blog Webbiquity | B2B Marketing Blog, self-described as follows:
Webbiquity: 1) The fusion of SEO, search marketing, social media, reputation management, content marketing and social PR. 2) Being omnipresent on the web for the search phrase that uniquely describes you or your organization. 3) The place to find help with all of this. Webbiquity – be everywhere online.
Both the blog, and the post offer helpful information, insights, and practical tools for online entrepreneurs. In looking over one featured post (this was from Socialbrite) titled “20 free, awesome social media monitoring tools,” I was especially intrigued by one I hadn’t heard of before: Addictomatic.
This powerful tool allows you to instantly, in real time, scour key social media marketing sites for info about trending topics, or about keywords that you want to track. Here, for example, is a search that we just did on “social media marketing.” (Perhaps when you take a look at that search right now, you’ll see this post listed there – a clear example of the power of this tool.)
Are you an on-line business person? Is social media marketing one of the things that you never seem to get to? Maybe taking a look at some of the ideas and tools in this post will get you started – it’s definitely worth finding time to do so!
Let’s explore time together …
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Related articles
- New Social Media Features for Marketers to Be Aware Of [Marketing Update] (hubspot.com)
- Check Your Grades on HubSpot and Increase Your Marketing Reach (thetimefinder.com)
- Find Time to Chunk Your Tasks and Stop Procrastinating Today! (thetimefinder.com)
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